The supper club, redefined
The Matsui Supper Club logo is a carefully designed blend of sophistication and modernity. Set against a neutral beige backdrop, a subdued green takes center stage, symbolizing the commitment to natural, seasonal ingredients in multi-course meals. This color scheme establishes the tone for the modern supper club, emphasizing hyper-seasonal dishes, inclusivity, and meaningful connections.
The typography enhances the logo’s refinement; the scripted font for “Matsui” adds an elegant touch, reflecting a creative approach to recipes, while the sans-serif font for “supper club” strikes a balance between thin vertical and wide horizontal strokes, projecting a contemporary and sleek aesthetic. Beyond being a mere logo, it serves as a visual representation of the distinctive dining experience offered at Matsui Supper Club.